L-Shaped LEDs and the Rise of Anamorphic Signage
L字LEDと擬似立体サイネージの系譜
- The media operators of each site (SMTown COEX Artium, Cross Space, Taikoo Li and others); the anamorphic content is produced and programmed by studios such as d'strict (a'strict) and FlintWalk
- Seoul, Tokyo, Chengdu
- Ad-slot takeover — The shared structure is to punch a non-advertising slot into the commercial DOOH rotation; established by d'strict's WAVE and adopted by intersections in other cities
- Typically appears for seconds to minutes each hour; resolves into 3D only from a single fixed viewpoint
- Large LED surfaces that fold at a corner; two faces meet at roughly a right angle, and fixed-viewpoint anamorphosis fabricates depth across the seam
- 2020
- Active