DEMO Festival and a 24-Hour Takeover of the Screen Network
DEMO Festival、24時間のスクリーン占拠
- Studio Dumbar/DEPT® (Rotterdam) with Exterion Media NL and twelve DOOH operators
- Netherlands
- Ad-slot takeover — Once a year, competing ad operators open their own networks to a 24-hour motion design exhibition
- Annual and 24 hours long; from Amsterdam Centraal in 2019 to c. 5,000 screens nationwide in 2022 and 15 cities in 7 countries by 2025
- Synchronised screens across stations, airports, malls and highways; the 2025 edition adds the DEMOVERSE virtual venue
- 2019-11
- Active